CQout Online Auctions CQout Online Auctions Home register to sell and buy at CQout! read our Frequently Asked Questions buy at CQout!sell at CQout! services for CQout registered users search for items or usernames at CQout
Click to enlarge image
Click to enlarge image
Keyword Filter
 
Author:
ISBN:
Advanced Search
Seller ID Filter
 
Category Filter
Books, Comics, Magazines
Antiquarian, Rare & First Editions
Antiques & Collectables
Art, Architecture & Photography
Audio Books
Biographies
Calendars, Diaries, Annuals
Children,Young Adults Books
Comics & Graphic Novels
Computing & Internet
Cookery & Food
Crime, Thrillers & Mystery
Economics
Educational & Text Books
Fiction - General
Folklore/Mythology
Gay & Lesbian
Geography
Health, Family & Lifestyle
History
Hobbies, Crafts & Games
Home Improvements
Horror & Fantasy
Horticulture & Gardening
Humour
Information Products, e-books
Law
Languages
Magazines
Management & Business
Manuals & Handbooks
Maps
Military, Police & Services
Mind, Body & Spirit
Music, Stage & Screen
Nature, Wildlife & Animals
Non-Fiction
Novels
Poetry, Drama & Criticism
Pass times & Leisure
Philosophy
Politics
Printed Ephemera
Reference
Religion & Spirituality
Romance
Science, Technical & Medical
Science Fiction
Scottish
Social Sciences
Stage & Screen
Sports
Topography/ Local Interest
Travel & Holidays
Transport & Motoring
True Crimes
Uncategorised
Other Books, Comics, Magazines
Item Title:

The She Spot: Why Women Are the Market for Changing the World - A-Used

Category:

Books, Comics, Magazines

 -

Uncategorised



Item Condition: Used
Current Time:28 May 17 21:47:45
Time & Date displayed is forUnited States - EDT
Auction Closes:Learn more about Instant Buy

Quantity: (3 Available)
Price per item: £0.90 ($1.17)

Postage: £8.95 ($11.59)
  Change Default Country For Your View Settings
Select Your Country:

Change default country to United KingdomUK
Change default country to IrelandIreland
Change default country to CanadaCanada
Change default country to AustraliaAustralia
Change default country to United StatesUSA


What do you want from an online auction site?



CQ has been doing all of that since 1999. We haven't made a big noise about it, we've just quietly collected Buyers and Sellers in over 80 countries by word of mouth, doing things the best way we know how and responding to our users needs.

Want to join the CQ community? Just click on your home country to start.
To: United States (change country) | see all details |
Payments: You can pay with your Debit or Credit card using, EasyPay, our in-house payment service You can pay with your Debit or Credit card using SecurePay, our in-house escrow service card logos
Sell to:International
Item Specifics - Books ISBN : 9781576754726
Author : Lisa Witter Lisa Chen
0.90 16572955 The She Spot: Why Women Are the Market for Changing the World - An http://medium.snazal.com/?9781576754726 http://large.snazal.com/?9781576754726 Lisa Witter Lisa Chen 9781576754726 9781576754726 Medi
Lot # 16572955
This item has been viewed 100 times
Seller Info
Bookshop2000 (112|0)
Learn more about trusted vendors
  Learn more about trade sellers
Item Location: Leicester
Seller Location: United Kingdom

Ask A Question
Seller's other items
Visit Seller:
Item Description
Email this listing to a friendtop
Title: The She Spot: Why Women Are the Market for Changing the World - An

Author(s): Lisa Witter Lisa Chen
Publisher:
ISBN: 9781576754726
Sku Code: 9781576754726
Media > Books
The She Spot: Why Women Are the Market for Changing the World - And How to Reach Them (Bk Business)
Description:
Women vote more, volunteer more and there is every indication that they will be giving more than men since they control over half of the total wealth in America. They are 52% of the population, but they're behind 83% of all consumer purchases and make 80% of all health care-related decisions for their family. Organisations and individuals in the business of making positive change stand to learn a critical lesson that corporations have picked up on in recent years: women aren't a niche - they're the primary change-makers. The She Spot offers a practical -- and provocative -- primer on how nonprofit and advocacy organisations can more effectively connect with women. Drawing on innovative, sophisticated techniques pioneered in recent years by corporations like Home Depot, T-Mobile and Kellogg's, Witter and Chen reject the narrow "pink" approach to gender marketing, showing readers how to leverage the fact that nearly all issues are women's issues. Building on their expertise and experience as consultants in public interest communications, Witter and Chen explain the sometimes counter-intuitive nuances required when engaging in gendered marketing. While many of the principles they advance are informed by the corporate sector, they help readers avoid the hazards of adopting corporate strategies wholesale. They act as guides and translators between the corporate and social sectors, showing at a practical level how convincing a person to buy a product differs from convincing that same person to change her behavior or vote for your candidate. Each chapter in this optimistic, can-do guide incorporates real-life case studies of marketing campaigns that successfully broadened their appeal so that they connected strongly with women as well as men. These examples come from the corporate sector as well as from successful fundraising, public outreach and advocacy campaigns by public sector organisations like MoveOn.org, CARE, The Humane Society, The American Lung Association and Environmental Defense Fund. The She Spot provides invaluable expert guidance for organisations seeking to strengthen their outreach to one of the most motivated and engaged segments of the population.

We specialise in discounted computer and academic books. We have books on all subjects including; Adobe graphics, Programming, Security, Networking, Database, Web, office, OS & certification books. We also stock books on business, finance, science, engineering and biographies. Please ask for info.




NOT THE RIGHT BOOK? - SEARCH BELOW
Title Search:
Author Search:
ISBN Search:
Terms & Conditions
  • Please note due to our discounted prices and high demand, books do go out of stock, if this is the case we will notify you and refund you in full. So please discuss any issues with our customer services before leaving any negative feedback.

  • The term P & P means Postage, Packaging Material and Handling cost. We try to provide our customers with good service consisting of quality packaging and fast dispatch (please see our feedback). If the courier charges more then the above postage cost, then we will require the additional postage cost from you. However if you feel the postage charges are too high then a full refund will be issued. Due to our extremely low prices - No discount will be given on postage.

  • Please note we have eight warehouses based in the United Kingdom. Although every effort is made to ensure that multiple purchases are combined and sent together - in some instances multiple purchases may be delivered separately. If this is the case we will email you to let you know. Our priority is to make sure you the customer receive your order as quickly as possible.
World Wide International Seller
We aim to dispatch your orders the Same Day after payment.


Learn more about trusted vendorsLearn more about trade sellers
View this Seller's Returns Policy

Postage & PackingUnited KingdomInternational
Standard£2.85£8.95
ExpressNot Specified - AskNot Specified - Ask

Payment Options:
Integrated OnlineYou can pay with your Debit or Credit card using EasyPay, our in-house payment serviceYou can pay with your Debit or Credit card using SecurePay, our in-house escrow service

Ask the seller a question top

Use this form to send an email to the seller to ask questions you may have about this item only.
Always Ask Before you bid. You can not retract a bid once an auction is closed.

See More Great Items From This Seller top
Click here for details
The Diamond Throne: Book One of the Elenium- David Eddings

Closes: Instant Buy
Current Bid: £0.90 ($1.17) (no reserve)
Click here for details
To America and Around the World: The Logs of Christopher Columbus-Used

Closes: Instant Buy
Current Bid: £7.20 ($9.32) (no reserve)
Click here for details
Yachtsman's Pilot to the Isle of Mull- Martin Lawrence-Used

Closes: Instant Buy
Current Bid: £383.44 ($496.40) (no reserve)
Click here for details
Infotr Wkbk Our Sexuality 9e- BAUR CROOKS

Closes: Instant Buy
Current Bid: £2.29 ($2.96) (no reserve)
Click here for details
SQA Past Papers 2014-2015 Intermediate 2 Maths Units 1, 2 & Applications: Units

Closes: Instant Buy
Current Bid: £10.79 ($13.97) (no reserve)
Click here for details
The Toleman Story: Last Romantics in Formula 1- Christopher Hilton

Closes: Instant Buy
Current Bid: £12.25 ($15.86) (no reserve)

© CQout Ltd., 1999-2017 home | help | services | search | listings | register | affiliates | RightsWatch | about us | press | Blog | contact us
All Rights Reserved. Use of this website constitutes acceptance of our terms & conditions and site rules.